Vision:

Providing a distinguished educational and research environment that ensures leadership in the fields of business administration.

Mission:

Fulfilling the needs of the labor market by graduating qualified cadres in the field of business administration, providing an environment compatible with quality and academic accreditation standards and supportive of learning, education, scientific research and community service.

Objectives:

• Continuous improvement in the program to ensure compliance with quality standards.
• Graduating qualified students to meet the requirements of the labor market locally and regionally in the field of business administration.
• Preparing specialized research and studies in the fields of business.
• Strengthen partnership with business communities, organizations and professional bodies.
• Contribute to fulfilling the various needs of society in the Kingdom of Saudi Arabia in the field of business administration.

Values:

Our core values are the principles and ethics that guide behavior in support of the vision and mission, which are:

• Quality
• Authenticity
• Affiliation
• Responsibility
• Continuous learning
• Teamwork